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The District Generates More Than $24 Billion in Annual Sales

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Whether you are a serious shopper or someone who’s just browsing out of curiosity, you’ll find an overwhelming selection of diamond jewelry (linked site) on display.

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30am to 5.30pm.

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However, the truth is far from that. In fact, it may actually be more difficult for the average consumer to buy a truly high quality engagement ring than anywhere else.

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Besides aggressive sales people who would say anything to make you believe their claims, you also need to be wary about the false promise of “record low-prices”. I strongly urge you to do your research carefully before buying anything to avoid getting scammed.

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Tip #1 – Nothing Is Too Good To Be True

People who believe that are delusional. It is important for you to have realistic expectations.

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Here’s my first rule of buying diamonds: Unbelievable cheap deals NEVER exist.

Tip #2 – Never Go Unprepared

Don’t expect the jewelers to give you a complete education. Instead, Buy Canadian Diamonds they are extremely sales orientated and would tell you all sorts of stuff just to make a sale. Don’t let this happen to you. Many people had fallen prey to unethical jewelers because they didn’t know better. Honestly point out negative aspects of their diamonds. Make sure you read up extensively on Beyond4Cs.

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To be more productive in your shopping, you may want to shortlist certain items beforehand and make appointments in advance to view them. This will help you save time instead of blindly walking into stores searching for something you want.

Tip #3 – Never Be Pressurized Into A Purchase

” (What? You mean everyone who walks into your store MUST buy something?)

Could you imagine facing someone who said that to you if you were shopping for a 10k engagement ring? It really makes me wonder how these shops can survive if they treat all potential clients in this manner. Anyway, this type of customer service simply irks me and gets on my nerves.

Besides poor service, here are some shady marketing tricks that sales people would use to instill false urgency in an attempt to make you commit to a purchase.

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They will tell you that the item you are viewing is a “hot product”. Will be gone by the time you return to the store again.

Here’s my advice and it also pertains to jewelry shopping in general. You shouldn’t never feel intimidated by the salesperson to ask any questions you have. The job of a sales person is to help you with a purchase. Not to scare or pressurize you.

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Tip #4 – Shop Around And Compare Prices

Since the product offerings overlap from one store to another, you should browse around a little to get a feel of the prices being offered. Needless to say, you shouldn’t be making a big ticket purchase at the first store you enter.

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Now, one of the most common mistakes people make when performing price comparisons is that they aren’t comparing apples to apples and oranges to oranges. When comparing diamond prices, you should be using 2 diamonds with similar specifications and paperwork for the comparison. For example, a 1.

Also, you need to beware of misleading banners and advertisements that say “wholesale” prices. This is a marketing gimmick. The real “wholesalers” don’t deal with the public. Wholesale prices don’t exist on the retail storefronts and if you are in a store who claims this, walk away. Will only sell to people in the trade or other jewelry businesses.

Here’s a piece of advice to help you in your negotiations with sales representatives. Never tell them how much your budget is or how much you want to spend. Instead, you want to maintain a bargaining leverage by getting them to show you items you are interested in before mentioning prices. If you do, this will set the price that they will charge you.

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Tip #5 – A Reliable Grading Report Is A MUST

One common trick jewelers employ to misrepresent their diamonds is through the use of appraisals with overly inflated values and shady grading certification. You’ll end up paying more for a diamond that only sounds better on paper!

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Tip #6 – All Return Policies And Guarantees Must Be Written Down

Let me make something clear; you should never shop with the mindset of returning a purchase for a full refund. In my opinion, any return policies the vendor offers is just to safeguard your purchase and to eliminate risk. You want to make the right purchase the first time round by doing it once and doing it well.

Secondly, the majority of diamonds sold in the district aren’t well-cut and more than 90% of goods sold there are sub-par in my opinion.

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Before handing your credit card or cash over to a jeweler, you need to be crystal clear on the type of return or refund policies they have in store. If you are a first time buyer, the semantics of return and refund can be very confusing and the context can be different from other forms of retail businesses.

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In short, return means you can only return the item and exchange it for another item. Any money you paid will be locked in with the jeweler. Converted into the form of a credit. It is best – click through the following web site – to get all the refund/return terns and conditions written out in black and white. A refund means that you can get your money back.

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For me, the rule I abide to when buying diamonds is simple; NO REFUNDS = NO PURCHASE. I’m not going to let my money be locked in with the jeweler. Having a return period of at least 2 weeks will give me sufficient time to evaluate the newly purchased piece of jewelry. Be forced to spend my credit with him/her.

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If the jeweler you are working with won’t allow a refund policy and only accepts returns, don’t do business with them since these are the kind of people who won’t stand behind their products. They fully stand behind their products. Will even pay for return shipping if you aren’t 100% satisfied.

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Tip #7 – Avoid Soliciting Hawkers On The Streets

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In my opinion, their presence cheapens the district and makes it look like a 3rd world flea market. If you think about it logically, would any respectable business need to rely on street hawkers to solicit business? Based on my own experience and visiting stores touted by hawkers, businesses that hire hawkers tend to offer mediocre products.

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Tip #8 – Verifying Details Before And After Making a Purchase

Unethical vendors take advantage of customers using this switching scam with the hope that they can’t tell the differences in quality. Ensure that the inclusions shown on the certificate matches up with the diamond you are buying. The best way to prevent such rip-offs from happening is to use a loupe or microscope.

Another similar scam that ignorant customers get conned by is the use of doctored and fake certification papers.

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Lastly, regardless of the amount paid for any purchase, always request a printed sales slip which clearly indicates the vendor’s name, address, date of purchase, purchase amount and any applicable sales taxes. This will give you grounds for pursuing legal actions in the event the claims are found to be false. Any verbal claims/guarantees that were made by the jeweler should also be written down.

At any point in time, if a jeweler or store makes you feel uncomfortable, listen to your guts and leave. There are literally hundreds of other shops. Exchanges within walking distance that may be better worth your time.

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Tip #9 – Use Your Credit Cards

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For example, gold bangles, gold bracelets, platinum wedding bands can easily be compared in terms of prices and styles.

Unless you are looking at metal jewelry created by well-known designers, the prices offered to you shouldn’t be drastically different from one jeweler to another. When buying gold or platinum jewelry, look out for a quality stamp or hallmark (e.g.

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That’s a myth.

All in all, I can sum up the Diamond District in 2 words – Buyer Beware! Do share it with us in the comments section below. If you don’t want to take the risk of buying jewelry and end up receiving something else for what you actually paid for, avoid the area.